How and why we’re using Findthatlead to build Outbound Sales

Mayank Chaba
2 min readJun 14, 2020

I’d like to start with some context before delving into the details of the process workflow that we use. I run Surge Street, an outbound sales agency based out of India.

Over the past two years, we’ve experimented with almost any and every tool on the market. We have had our fair share of experience working with B2B Contact list providers like Zoominfo, DiscovergOrg, etc. and we’ve also dabbled a lot with tools that work on top of Linkedin Sales Navigator like Snov, Hunter, Findthatlead, etc.

As of today we primarily prospect inside of Linkedin Sales Navigator and use Findthatlead to find out the work email addresses of our prospect audience.

Here’s how we use Findthatlead in our outbound sales process.

  1. We prospect and create our audience inside of Linkedin Sales Navigator. Once we have the required audience created, we either use Phantombuster, Dux-Soup, Texau, etc. and export the audience.
  2. From this we extract three columns: First Name, Last Name, and Company Domain and use this as the feed for Bulk List Upload in Findthatlead.

Findthatlead — the features that we use

  1. Bulk Lead Search: Upload a feed CSV with First Name, Last Name and Company Domain and get work email addresses in the result.
  2. Verifier: Occasionally we use the verifier option.

What this tool gets right?

While there are other tools in the market that do pretty much everything Findthatlead does, there are some key reasons as to why we currently use this over something like Hunter, Snov, etc.

  1. No Personal Addresses in the results
  2. No role-based emails in the results
  3. No previous company emails

Of the reasons listed above, role-based emails on your specified domain and emails on previous company domains are ways to inflate the number of correct emails found that are used by some of the tools. Fortunately, we’ve not found the same with results from Findthatlead and hence this happens to be our prime reason of using this over the others.

I’d any day take 200 emails less in a list than a list filled with role-based emails (info, sales, contact, etc.) and emails on the previous company domain.

I hope this helps you to better judge and compare work email extractors.

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Mayank Chaba

Co-Founder at Data Chroma | Simplifying Sales Prospecting and B2B Lead Generation